Visually impressive communication
An infographic is a visual entity that contains images, text and numbers. An infographic can be thought of as an overview or summary of something larger: it is typically easy to read and interpret at a glance. In an infographic, the amount of explanatory text is minimal, while attractive colour images are at the heart of the infographic. A picture says more than a thousand words – the saying applies well to infographics!
You don’t have to be a graphic designer to create clear and stunning infographics. There are several free programs that make it possible to draw up an infographic on a ready-made template. The first thing you should do is go through the available programs* and check out these things, especially if you want to use a free version:
- What visual elements can be used?
- Is the number of elements limited?
- How many infographics or other visual outputs can be made with the program?
- Can other people be added as editors?
- How can a ready infographic be shared or printed?
Designing an infographic
- Think about what you want to communicate with your infographic.
- Decide a topic and goal for your infographic.
- Collect background information for your infographic. If you have prepared a report from which you want to create an explanatory infographic, underline the main observations and key points of your text to create the content for your infographic.
- Consider what kind of images or icons support the text in the infographic.
- For example, think about how you present the data of your research or other things depicted by numbers in your infographic.
Creating an infographic
- Select the infographic program you wish to use to create your own infographic.
- Choose a template to just add your text to or start building an infographic from scratch.
- Select elements from the program menus and add them by clicking or dragging on the infographic template.
- Press and hold the left mouse button to move the element.
- Reduce or enlarge the element by grasping the edge of the image frame.
- Add texts in the same way as elements.
- Change the background, text and element colours if you wish.
- Share the finished infographic directly from the program using the share link and/or download the infographic as a PDF file to your device.
*Free infographic programs
Infographic programs open in a new tab when you click on the program name.
Free image banks
In the image banks, you can search for copyright-free images and videos to colour your own works.
The image on the right is of Canva’s ready-made design template Blue Green Illustrated 5 Productivity Tips and Tricks Infographic.